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For the love OF products

Passion for product development, strategy and technology

Hi, I'm Marlijn

Product Owner

As a passionate and dedicated Product Owner, I am fully focused on creating product benefits, optimized user experience and satisfied stakeholders.

Core values ​​for me are openness, connection and trust. Colleagues see me as a driven, positive and motivating PO and team player, with a strong will but also with the ability to listen, communicate clearly and make decisions.​

Marlijn-Bouwman-foto

Are You looking for an extra pair of hands?

I am happy to help you

abut me

10 years
of product development
experience

With my experience at scale-up, medium-sized and large companies, I am a skilful Product Owner/ Product Manager/ Digital Strategist.

out of the
box
ideas

Creativity and curiosity are key. Every project starts with asking questions and trying to find the questions behind the answers. I see this as the beginning of a new or improved product solution.

Not afraid to make
decisions

Managing people and optimizing products is about listening, communicating and making decisions. That’s what I’m good at.

Worked with passion

Curious?

Don’t be a stranger and
 Contact me

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Work Experience

2023 - 2025

PO VPRO

I am responsible for the digital transition of the VPRO and HUMAN content from Magnolia CMS to Prepr, a headless CMS. During this transition we develop a new designsystem and a completely new software architecture.

2023 - 2025
2022 - 2023

PO VPRO Gids

Created a new digital program guide. Responsible for the product development of the VPRO Guide (web) app and digital services, including the Cinema films and series platform.
2022 - 2023
2021

PO SnelStart

I am responsible for the bank connections and the backend systems of the accounting software used by entrepreneurs and accounting firms.

2021
2020

PO Prowise

As Product Owner, I am responsible for the vision, product development and roadmap for Prowise Learn and Prowise GO. We launched a new pricing model, a new product strategy and improved adaptive technology. The anonymous data from Oefenweb is used for scientific research to gain more insight into how we can improve our learning platforms and children’s learning.

2020
2019

Interim Director Oefenweb

As interim director, I lead the Oefenwebteam (20 people) during and after the maternity leave of our CEO. During this period, the focus is on international growth by developing and launching a German and English version of our learning platform.

I lead the product development, shape the corporate strategy and manage the marketing, sales and customer service teams.

Together with the Prowise managementteam, I guide the process of integrating both organizations into one organization (220 people).

2019
2016 - 2019

Chief Commercial Officer Oefenweb

As Chief Commercial Officer, I manage the marketing, sales, and customer service teams. I am responsible for Oefenweb’s sales, communication, helpdesk, and marketing activities. As part of the MT, I contribute to the business strategy and product development of Oefenweb and its learning platforms.
2016 - 2019

this defines me

Besides my passion for technology I also love the planet. I try to live and work within the planetary boundaries.

My social enterprise Mar-lines uses art to enrich the planet. At the same time it is my way to pay tribute to nature and all the beauty that life has to offer.

" It matters which stories tell stories, which concepts think concepts ... which systems systematize systems."

Services

Product development • Product management • Product Strategy • Digital Strategy • Business Strategy • Product Vision • Product goals • Roadmap • Insights • UX • Brand Strategy • Scrum • Agile • OKR's

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KVK-number: 80261345
BTW-number: NL003414287B23

Marlijn Bouwman
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